Every comment, mention, and message across your social networks in one unified inbox — read, triage, and reply without leaving the dashboard.
Comments on the posts you publish, plus mentions and direct messages, flow into a single conversation view across Facebook, Instagram, LinkedIn, TikTok, YouTube, and Google Business. Each thread keeps the full back-and-forth so your team always has context before they reply.
Respond to a comment or message straight from the dashboard — the reply posts back to the originating network through the same connection that powers publishing. No tab-switching, no copy-paste, no missed replies.
Webhooks bring Meta comments in the moment they happen, while a steady background sync pulls comments and reviews from the other networks — de-duplicated so nothing shows up twice and nothing slips through.
The inbox is the foundation for AI-assisted replies, automation rules, team assignment, and SLA tracking — rolling out in stages on top of the unified conversation model.